With cases, an army of paperwork and clients to serve, it’s perhaps understandable that many law firms struggle to consistently create high quality and relevant public facing online content. Indeed, some believe that simply lacing keywords and popular phrases through their site whenever they remember to update it is acceptable. We’re here to tell you it’s not, but that we’re here to help.
Frequent updates to how search engines work, coupled with changes to how people behave and interact on the internet, means it can be difficult to keep your content marketing strategy consistent with the online world. But with online marketing revolutionising the way business is advertised and conducted, it’s impera-tive that you keep up-to-date in order to attract new customers.
Many lawyers can write well, but cannot write in a way that attracts business. By utilising the tools that are available to your company and contacting Curated Media, we can ensure that your firm grows its online presence and increases its global market.
Law firm websites are increasingly becoming the first point of contact for a majority of their clients, who find them through the content they publish online. By creating quality content, you can quickly establish a high standard of site and marketing that can attract new clients. With many areas in the legal sector quickly becoming saturated, there has never been a more important time for lawyers and legal firms to stand out from the crowd online and grow their business in order to beat and outreach competitors. This is where we come in. At Curated Media, we specialise in creating high-quality content, which we publish and distribute through relevant social media channels.
We don’t just specialise in creating a range of high-quality content, we are also experts in online strategy. In order to assess which content would work to best serve our clients, we believe that it is crucial to know them, their site, their aims and perhaps most importantly, their customers. By doing this, we can effectively create a tailor-made content strategy for a firm that specifically targets the areas in which they want to flour-ish.
As more and more law firms recognise the importance of content marketing and are increasingly dedicating resources specifically for growing their business online, we believe that firms should act sooner rather than later. As content marketing and use of social media becomes the key way for customers to find business-es, it is vital that your firm does not get left behind.
At Curated Media, we live to create high-quality content relevant to the legal sector and its clients. We spe-cialise in making unique content for law firms aimed at improving their prominence online. Whether it be a website re-write or the creation of landing pages, blogs, press releases, videos and in-depth articles, our team can help. Our skilled writers not only specialise in the law, but specialise in online marketing - ensuring that your content works well as part of your overall marketing strategy.
All of our content is optimised to specifically target the key areas within which you wish to grow. Not only will the content aid your site, but it will also improve engagement with your social media channels - effec-tively demonstrating to Google that you are creating trusted content.
At Curated Media, we can help you grow as a business in regards to organic and social traffic. To find out how we can increase your presence online and attract new customers to your law firm, contact us using our online contact form.