Most law firms websites are challenging – and not in a good way. They often don’t look great, don’t work well and usually go against the most basic of modern legal content marketing principles. In short the user experience can be a very poor one. It is normally the case that such sites follow a very routine pattern, with copy that tells the visitor how great the firm is and how its various departments operate “ dynamic , enthusiastic teams” that are “ expanding to cater for new opportunities” etc etc. Individual profiles advise the reader of the University attended and areas of interest.
We like to work differently – we work with you to highlight why you are a great company and the reasons that people and businesses should instruct you to look after their legal needs. Rather than presenting clichés that end up making the reader disengage we rewrite entire websites that present information that is of importance to your clients.
We focus on how you can help your clients, your approach and values, and why clients should trust you to resolve their issue or protect their interests. We help you stand out from the crowd.
A clear outline of your identity, values and working practices presented in a structured way across your entire website will bring you new business and retain your existing clients. Telling your prospective clients that you are just the same as every other law firm won't.